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Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
Find the balance → Stay true → Keep going → Find the balance Find the balance → Stay true →
05.15.24

T h e D e s i g n T h i n k i n g & I n s p i r a t i o n B e h i n d t h e W o m e n ' s C a d e n c e T o p s

The Design Thinking & Inspiration Behind the Women's Cadence™ Tops

Reimagining vintage tanks through a performance running lens.


There are few pieces more timeless or classic than the white tank: a genderless blank canvas, ripe for imaginative styling, that has been a staple in both men's and women's wardrobes for decades.

Established as a mere men's underpinning, and reborn in the 70's as a tank on its own (much thanks to the late great Freddie Mercury), it wasn't until the 90's that the tank was adopted by more and more women as the fashion aesthetic of the time was grounded in simplicity and androgyny.

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05.15.24

T h e C r e a t i o n o f t h e S u m m e r M a d n e s s V i d e o ( I n t e r v i e w )

Chatting with the great & powerful Nicholas Byrne of Queens based, Router.

10 Things To Know About the Summer Collection
05.15.24

1 0 T h i n g s T o K n o w A b o u t t h e S u m m e r C o l l e c t i o n

Available Friday, 11AM EST.

The Summer 2024 Lookbook
05.15.24

T h e S u m m e r 2 0 2 4 L o o k b o o k

Explore the full "Summer Madness" campaign.

Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going
Find the balance → Stay true → Keep going → Find the balance → Stay true → Keep going

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