The squad was on the move the past 6 weeks flying around the great blue dot popping up for the Spring majors, filming a new season of Dine & Dash, and connecting with our run specialty partners and their communities. It's beyond our wildest dreams that we get to do this work and we're back feeling invigorated and inspired by all the incredible ways the sport we love is growing and bringing people together.
Here's a few pics from each stop we made during our travels the past handful of weeks...
COPENHAGEN, DENMARK
In Copenhagen, we filmed a new episode of Dine & Dash, our Youtube series that follows some of the best chefs in the world who use running to improve their performances in the kitchen. Bocuse D'Or winner, Chef Rasmus Kofoed of Geranium (3 Michelin Stars) invited us into his home, restaurant, and 5K race for our most intimate episode ever.
BOSTON
The Boston Marathon was epic. We took our tariff frustrations out on an old treadmill and pile of cinderblocks (much needed), put Alex's face (and bloody foot) on giant walls, invited friends from around the world into the pop-up, and snapped some of our favorite race moments ever. Not so 'down bad' after all.
LONDON, ENGLAND
Our first London pop-up ever could not have gone better all thanks to the fam at Runlimited who had every pop-up detail dialed in upon our arrival. The squad got DQ'd from the relay race, Ardith was one with the Rothko room at the Tate Modern, we saw a speedsuit in the wild, @7soulsdeep haunted us, and of course the marathon was epic.
MADRID, SPAIN
From London, we went straight to Madrid to launch Bandit in ODDA, a beautiful new boutique run specialty store in the heart of the city. (We just so happened to land at the same time the entire country's power went out and got stranded at the airport for 7 hours, but the ODDA team rescued us, thank G). ODDA put on a beautiful happy hour where we got the chance to connect with runners from the local community. The next day we linked up with the fam at OSOM Run Club for some easy miles followed by cheeseburgers that... and we say this in all seriousness... rival those of New York City. Madrid already feeling like a 2nd home and we can't wait to go back.
EDINBURGH, SCOTLAND
Finley tacked on a quick trip to his motherland to throw a race with the fam at Interval Running, another amazing specialty store in Edinburgh. To the beach and back, followed by some cold ones and pizza. Between the cheeseburgers Madrid and the pizza in Scotland, it's safe to say the NYC stereotypes of what we like to eat remains strong around the world.
We also had a chance to stop by to meet the teams at Out&Back and Achilles Heel IRL. Run specialty forever <3
LISBON, PORTUGAL
For the final stop, the creative team rocked up in the city that inspired our upcoming Summer collection: Lisbon, Portugal. Mr. ioe Greer is back behind the film camera, with his first campaign in a year... and the first out of a studio since Fall 2023. Let's see if he still has it! Sherlock Domes in the escape room, Bugsy Malone, and some spicy miles for good measure.
